WooCommerce may be a great choice for businesses and individuals who want to launch their online store, whether building it from scratch or using their existing WordPress website or blog. WooCommerce has quite 29% of the market share within the e-commerce industry which makes it the foremost extensively used e-commerce platform on the earth. It’s a WordPress plugin that was developed to rework any WordPress website into an e-commerce store. It comes as a perfect solution if you’re looking to create an e-commerce store from scratch or transform an existing WordPress blog/website. What distinguishes WooCommerce from other technologies is the features that it offers.

Best Features Of Woocommerce

Open Source Codebase:

WooCommerce is fully open-sourced, meaning the code is freely available for anyone to look at, modify, and contribute towards. The open-source nature of WooCommerce encourages a lively community of contributors to the project.

Powered by WordPress:

Powering approximately 24% of the web, WooCommerce enables these website owners to sell online employing a platform they already know and love. This makes it more user friendly as well. 

In-Built Payment Processing:

One of the things that customers love about WooCommerce is how easy it’s to set up the payments. Well, this is because it comes with in-built payment gateways that allow you to process payments through Stripe, Paypal, Credit Cards, Bank Transfer, Checks, and even Cash on Delivery. All it takes is a few clicks, that’s it!

Intuitive and Powerful Interfaces:

WooCommerce focuses on making the method of fixing your online store as quick and straightforward as possible. It offers an onboarding wizard to guide you through the setup in under five minutes.

Simple & Robust:

Although WooCommerce is a free platform, it doesn’t target only small stores. It’s very much possible to set up a professional online store using WooCommerce. It comes with robust order tracking and customer engagement tools that allow you to do all sorts of things – like managing orders, updating delivery status, offering discounts, and much more. In short, WooCommerce comes with everything that is needed in a professional e-commerce store.

Extension Library:

WooCommerce boasts a good range of official extensions (add-on features) like payment gateways and shipping calculators for your specific country, advanced tax calculators, membership system management, subscription management, anti-fraud, and lots of more. This library is additionally backed by an outsized collection of actively-developed community extensions.

Products Sorting & Rating:

One of the best things about online shopping is how convenient it’s to sort out and filter the products that you’re looking for. WooCommerce allows your customers to sort and filter the products by its popularity, size, rating, price, or any other thing related to your products. Not only that, but you can also show customer ratings and feedback directly on the product pages, with a “verified customer” mark.

Plugins are the simplest part of making a web store using WooCommerce. They permit you to feature new features and grow your business

There are plenty of free and premium plugins that you simply can use to form your store to gain a wider audience. Here are some of them: 

1. Trust Pulse:

Trust Pulse- Best Features Of Woocommerce


TrustPulse is one of the best FOMO and social proof notifications apps that helps you skyrocket conversions and sales. People love it once they see people making equivalent choices before making their mind. By adding social proof, you permit them to ascertain it right there on your website and provides them the nudge to finish a sale. TrustPulse makes this insanely easy. you’ll install it on any website (no coding required) and customize badges to match your store colors. you’ll smartly target pages or products where you would like to run a campaign, and add on-fire notifications showing what percentage people are taking action during a given period. For best results, run multiple campaigns targeting customers viewing different products or pages. you furthermore may get a full live stream of actions taken by users and detailed analytics reports to assist you to optimize your campaigns.

2. OptinMonster:

OptinMonster- Best Features Of Woocommerce

OptinMonster is the most powerful conversion optimization software within the market. It helps you change abandoning website visitors into subscribers and customers. you’ll use it on your eCommerce website to scale back cart abandonment, increase sales conversion, grow your email list, show targeted website messages, onsite retargeting, and more. If you’re serious about growing your email list and boosting sales, then you would like this conversion optimization toolkit.

3. MonsterInsights

MonsterInsights- Best Features Of Woocommerce

MonsterInsights is one of the best Google Analytics plugins for WooCommerce stores. It comes with enhanced eCommerce tracking which allows you to simply track eCommerce data in Google Analytics reports. Many beginners find it hard to form a sense of Google Analytics reports. MonsterInsights makes it easier by showing you all the knowledge you would like inside your WordPress dashboard. This helps you create data-driven decisions to grow your business and increase sales. you’ll use it to seek out your most viewed products and improve product pages. you’ll also track WooCommerce customers in Google Analytics and make a more personalized experience for your users.

4. Constant Contact

Constant Contact- Best Features Of Woocommerce

Constant Contact is one of the best email marketing services for eCommerce businesses. it’s also the foremost beginner-friendly, which allows you to simply add it to your store and begin building your email list. It comes with lots of professionally designed email templates for various niches. you’ll also create multiple lists and make custom funnels to send personalized emails to chosen audiences.

5. Advanced Coupons

Advanced Coupons- Best Features Of Woocommerce

Advanced Coupons is one of the best WooCommerce coupon code plugins on the market. It extends the limited WooCommerce coupon functionality and allows you to make better coupon offers. It integrates easily with WooCommerce and offers features like BOGO offers (buy one get one offer), coupon URLs, scheduled coupons, auto-apply coupons, shipping coupons, and more. it’s easy to use and helps you boost sales on your online store.

6. WooCommerce Wholesale Suite

WooCommerce Wholesale Suite- Best Features Of Woocommerce

WooCommerce Wholesale Suite may be a suite of three plugins that allow you to simply set wholesale pricing in WooCommerce for bulk buyers and other businesses. you’ll easily show wholesale pricing to wholesale customers. You’ll also set the minimum quantity they have to order to avail of the wholesale discount. At an equivalent time, you’ll keep showing your regular prices to the retail customers.

7. LiveChat

Live Chat- Best Features Of Woocommerce

Did you recognize that on average, quite 67% of consumers abandon their carts before completing a purchase? This is because customers want instant answers to their questions. LiveChat is one of the best live chat support software on the market. It allows you to simply add live chat to your WooCommerce store and answer user queries instantly. It allows you to convert users into customers before they abandon their carts. It works with Google Analytics, all top email marketing, CRM software, and more. to find out more see our guide on how to add LiveChat to your WooCommerce store and boost sales.

8. WooCommerce Multilingual

WooCommerce Multilingual- Best Features Of Woocommerce

Non-English WordPress websites surpassed English WordPress websites in 2014. Since then more WooCommerce stores have been created in languages aside from English. WooCommerce Multilingual adds a compatibility layer with the favored WPML WordPress multilingual plugin. This enables you to translate your product and other WooCommerce pages in multiple languages. Your customers can prefer to browse your website in their preferred language.

 9. RafflePress:

RafflePress- Best Features Of Woocommerce

RafflePress is one of the best contest and giveaway plugins for WooCommerce stores. It helps you to grow your email list, get more traffic on your website, and social media followers with viral contests and giveaways. Your users can easily participate in the giveaway by performing social actions like tweeting, watching a video, following a social media profile, and more. it’s actions for all popular social media platforms, CRMS, and more. For best results, it includes verified social actions and prevents fraud. This makes sure that your viral campaign produces real engagement and growth in your business.

10. WooCommerce Customizer

WooCommerce Customizer- Best Features Of Woocommerce

WooCommerce Customizer provides a simple user-interface to use built-in WooCommerce filters. These filters allow you to customize things like button text, labels, fields, and far more. This will make your e-commerce site more attractive to users. Normally, you’d need to write PHP code to use these filters. With WooCommerce customizer, you’ll easily use those filters from an easy settings page (no coding necessary).

11. WP Mail SMTP by WPForms

WP Mail SMTP by WPForms- Best Features Of Woocommerce

WooCommerce stores send email notifications for various actions to the shop owner also as customers. It uses the PHP mail function to try to do that. However, most WordPress hosting companies don’t have this function set up properly, and a few even block it. therein case, your store’s email features won’t work. WP Mail SMTP gets rid of this problem by allowing you to use an SMTP service provider to send emails. This ensures that your WooCommerce emails are delivered to users inbox and don’t find yourself in spam. The paid version of WP Mail SMTP gives you premium support, more features, and white-glove setup service.

12. YITH WooCommerce Quick View

YITH WooCommerce Quick View- Best Features Of Woocommerce

WooCommerce Quick View allows your customers to peek into product details by merely taking their mouse over a button. This permits customers to quickly get the merchandise information without leaving the merchandise listings or shop page. Users are going to be ready to see a bigger product image, product description, and an increased cart button during a lightbox popup.

13. WooCommerce PDF Invoices & Packing Slips

WooCommerce PDF Invoices & Packing Slips- Best Features Of Woocommerce

WooCommerce PDF Invoices & Packing Slips plugin helps you to send PDF invoices and packing slips to customers via email. Users also can download their invoices and slips from their accounts area. As a site admin, you’ll also bulk generate invoices, download them, and email them to users from an admin area.

14. WooCommerce Menu Bar Cart

WooCommerce Menu Cart- Best Features Of Woocommerce

Normally, your WooCommerce theme would prominently display a cart button at the highest. However, if your theme doesn’t show a cart button, otherwise you don’t like its placement, then WooCommerce Menu Cart will fix this for you. It allows you to feature the cart button into your WordPress navigation menu. It works with any WordPress theme and can display a cart icon, items, and price in your navigation menu.

15. YITH WooCommerce Ajax Search

YITH WooCommerce Ajax Search- Best Features Of Woocommerce

Speed is very crucial for the success of any website, particularly for online stores. A one-second delay in page load can significantly increase cart abandonment and lower user engagement. YITH WooCommerce Ajax Search offers a strong search feature to instantly display products as users start typing. It uses Ajax to fetch the results which suggest your users can search without leaving the page they’re currently viewing.

16. WooCommerce Checkout Field Editor

WooCommerce Checkout Field Editor- Best Features Of Woocommerce

Do you want to feature custom fields to the WooCommerce checkout page? The WooCommerce Checkout Field Editor plugin allows you to simply add, customize, and rearrange fields on the checkout page of your online store. This enables you to customize the entire checkout experience for your customers and use the info to grow your business.

17. Minimum Purchase for WooCommerce

Minimum Purchase for WooCommerce- Best Features Of Woocommerce

Minimum Purchase for WooCommerce allows you to set up minimum purchase rules for your products. you’ll add rules for one product or create rules for a product group. The plugin also allows you to use rules on minimum purchase amount or quantity, set different rules supporting the user role, and find out custom messages to display when rules aren’t matched.

18. PW WooCommerce Gift Cards

PW WooCommerce Gift Cards- Best Features Of Woocommerce

PW WooCommerce Gift Cards make it super easy to sell gift cards in your store. Customers can buy gift cards and share them with friends or family to redeem at your online store. The plugin comes with a gorgeous gift card email template and an admin section to look at your gift card liabilities. Your customers can specify the gift card amount, recipient, and add their message during the acquisition.

19. WooCommerce Currency Switcher

WooCommerce Currency Switcher- Best Features Of Woocommerce

As the name suggests, this plugin allows your customers to simply switch currencies and obtain real-time conversion rates in their local currency. you’ll add the currency switcher by using the shortcode or a sidebar widget.

20. WooCommerce Colors

WooCommerce Colors- Best Features Of Woocommerce

WooCommerce Colors adds a WooCommerce section to the theme customizer where you’ll change the color of buttons and other WooCommerce elements. It’s simple and highly useful if you would like to customize WooCommerce elements without adding any custom CSS.

21. WooCommerce Products Filter

WooCommerce Products Filter- Best Features Of Woocommerce

WooCommerce Products Filter helps your site customers to filter products by categories, attributes, product tags, product custom taxonomies, and price. you’ll add the filter anywhere using the shortcode or the sidebar widget.

22. WooCommerce Shortcodes

WooCommerce Shortcodes- Best Features Of Woocommerce

WooCommerce comes with a bunch of shortcodes that you simply can use throughout your website to feature products, buttons, and more. The WooCommerce Shortcodes plugin adds a sink in your WordPress visual editor, allowing you to simply select and insert shortcodes in content areas like post, page, or products.

23. Booster for WooCommerce

Booster for WooCommerce- Best Features Of Woocommerce

Booster for WooCommerce allows you to feature several useful features to your WooCommerce website that allow you to run your online store more efficiently. It uses a modular approach almost like Jetpack and acts sort of a plugin suite with plenty of features.

24. Custom Product Tabs for WooCommerce

Custom Product Tabs for WooCommerce- Best Features Of Woocommerce

Normally, product pages require users to scroll right down to view more information. Custom Product Tabs for WooCommerce helps you to divide product descriptions and details into tabs. This helps users switch to the section they need to look at while ensuring that your website looks neat and arranged.

25. Variation Swatches for WooCommerce

Variation Swatches for WooCommerce- Best Features Of Woocommerce

Variation Swatches for WooCommerce allows you to simply add product variation swatches to WooCommerce product attributes. Customers will then see beautiful color swatches, images, and labels, rather than dropdown menus. This makes it easier for users to pick product colors, sizes, styles, and more. This also makes these options easily noticeable and improves customer experience and comfort.

26. YITH WooCommerce Zoom Magnifier

YITH WooCommerce Zoom Magnifier- Best Features Of Woocommerce

YITH WooCommerce Zoom Magnifier lets your customers concentrate and magnify the merchandise images without leaving the page. It also helps you add a product image gallery slider below the featured image. This helps your customers check out product images with more details visible. This increases customer engagement in your store, which brings in additional sales.

27. WPForms

WPForms- Best Features Of Woocommerce

Every website needs a contact form. It is the best drag & drop form builder plugin for WordPress. It allows you to create any sort of form including contact forms, online surveys, polls, and more. WPForms free version allows you to create an easy contact form and has all the essential features. WPForms Pro comes with advanced features like form landing pages, conversational forms, form abandonment, smart conditional logic, etc. that you can easily use to improve your form conversions.

28. Nextiva

Nextiva- Best Features Of Woocommerce

Having a telephone number for your online store can help boost trust and credibility. Nextiva is the best business telephone company that works seamlessly with WooCommerce. It’s a virtual business phone app, so you’ll use it to receive calls on your mobile, iPad, desktop, and laptop computers. It comes with advanced features like call-routing, auto-attendant, et al. , so your store can easily compete with large enterprises without the high costs. Once you’ve got set up your business VOIP, you’ll then use the free WordPress Call Button plugin to feature a click to call button on your online store.

Dilip Tiwari

Dilip Tiwari is Digital Marketing Expert at USS LLC he likes to share Tips on Digital Marketing Services, Google ads management, Amazon ads management, and other blogs ideas.